BEST OF
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The best of everything, chosen by the people who use it

BEST OF is one place to discover the best of everything: products, places, services and the people behind them. We're a small team, and a person reads every message.

We aim to reply within 24 hoursBased in DubaiFree to use

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GeneralQuestions, feedback, your account, or something on the site that looks wrong.
Businesses and partnershipsYour business page, advertising, sponsorship and working together.
PressInterviews, facts, founder story, photography and brand assets.Visit the press room

Our story

BEST OF started with a simple question: where can I find the best ramen? Over the summer holidays, Aimee, who is 14, went looking for the best ramen, then the best cookies, then the best carbonara, and kept coming up short.

So she opened her laptop and, with the help of AI, started building the website she thought was missing. That was the idea that became BEST OF.

One place to discover the best of everything.
Save what you love.Share what you find.Recommend what's worth it.Ask when you need to.And decide for yourself what's really best.
Writing about Aimee's story? press@bestofglobal.com
Aimee, founder of BEST OF, making a heart shape with her hands by the sea
Aimee, founder of BEST OF

“I just wanted to know where the best ramen was. I wanted somewhere you could just ask, and real people would tell you.”

Aimee, founder of BEST OF

Aimee's picks

Her favourites in Dubai so far.

A bowl of ramen at DaikanBest ramen in DubaiDaikan
Cookies from Bake My DayBest cookies in DubaiBake My Day
Carbonara at EatitalianoBest carbonara in DubaiEatitaliano

Everyone has a favourite. Now there's a place to share it.

Join BEST OF. It's free, and it takes a minute to recommend somewhere you love or ask what's best near you.